Editorial Guidelines

These are the standards every MrMega page is held to. They exist so you can trust what you read and check it for yourself.

Sourcing

Every factual claim is sourced. Licence numbers and enforcement actions come from the UK Gambling Commission public register or the relevant offshore regulator. Bonus terms come from the operator’s own promotions page. Reputation signals come from date-stamped Trustpilot data. We do not present anything as first-hand experience that was not genuinely tested.

Fact-checking

Every review and guide is fact-checked by Ernest Bowes, who verifies licence numbers, operator entities and regulatory references against primary sources before publication. The fact-checker is named in the byline on every page, with the date the facts were verified.

Transparency about what we checked

We are explicit about the limits of our information. If a withdrawal time is the operator’s stated figure rather than something independently confirmed, we say so. We do not fill gaps with invented detail.

Independence

We do not accept press accounts, free bets, hosted trips, or operator direction of any kind. Commercial relationships, explained on the How We Make Money page, never influence a rating or ranking position.

Fact-checking and verification

Every page on MrMega passes through a two-person review before publication: the writer and a separate fact-checker. The writer assembles the draft from primary sources; the fact-checker then verifies each material claim independently, returning to the original source rather than relying on the writer’s interpretation. Neither role is combined in a single person for any piece of published content.

Our primary-source hierarchy is fixed. For licence numbers, ownership records, and regulatory status, we consult only the public registers maintained by the UK Gambling Commission. For bonus terms, wagering requirements, withdrawal limits, and game eligibility, we work directly from the operator’s published terms and conditions, not from summaries found on third-party sites. For complaint volumes and patterns, we draw on publicly available Trustpilot data and UKGC enforcement publications. No intermediary source is treated as authoritative.

• Licence validity is checked against the UKGC public register on the day of publication and again at each scheduled review.
• Bonus terms are read in full from the operator’s own terms page, not from promotional landing pages or marketing summaries.
• Ownership records are traced to Companies House filings where the operator is UK-registered, or to the equivalent jurisdiction’s company register where it is not.
• Discrepancies between what an operator’s marketing claims and what its terms state are flagged in the review, not smoothed over.

Corrections and updates

When a factual error is identified on a published page, we correct it and record the change. The correction is noted at the foot of the affected article with the date it was made and the nature of the fix. We do not silently overwrite errors; we acknowledge them.

Every review page carries a “last verified” date. This date reflects the most recent occasion on which a fact-checker re-examined the core claims on the page against current primary sources. It does not mean the page was rewritten; it means the factual pillars, licence status, bonus terms, and ownership were checked and found still to hold, or were updated where they no longer did. Pages are scheduled for re-verification on a rolling basis, with higher-traffic pages reviewed more frequently.

Readers who spot an error can report it through the contact address published on the site. Each report is reviewed by an editor, and where a correction is warranted, the two-person verification model applies to the fix as well: one person drafts the correction, a second confirms it against the source before it is published.

Original analysis and our position on AI

MrMega’s editorial output is not a rewording of what other review sites have already published. Our comparative assessments draw on two proprietary datasets: the operator-network data we collect directly from UKGC-registered gambling sites, and our Trust Index, a structured scoring model built from public complaint data, regulatory enforcement records, and term-fairness audits. Both datasets are maintained and updated by our editorial team, not scraped from aggregators or generated by automated tools.

We use large language models and automated extraction tools in our workflow, but only for defined mechanical tasks: formatting structured data into consistent markup, flagging changes in operator terms pages between reviews, and surfacing discrepancies in numeric claims across large document sets. No AI-generated text reaches publication without human review. Every sentence that appears on MrMega has been read, checked, and approved by a named editor. We do not auto-publish, and we do not treat model output as a draft that requires only light editing. The editorial decision, the judgment call, and the final wording remain human responsibilities throughout.

Responsible-gambling commitment in our content

Editorial content on MrMega is written on the understanding that gambling carries inherent financial risk. We do not present gambling as a solution to financial difficulty, a reliable way to make money, or a harmless pastime without consequences. Where we describe bonus offers or promotional mechanics, we give equal prominence to the conditions attached: wagering requirements, time limits, game restrictions, and withdrawal caps. The fine print is not buried; it is part of the main assessment.

Every review page includes signposting to independent support organisations. We link to GamCare, GambleAware, and the National Gambling Helpline, and we include practical information about deposit limits, reality checks, and self-exclusion tools where the operator provides them. This is not a compliance checkbox appended to the footer; it is integrated into the body of the review as information of equal standing to bonus and game details.

We also apply a content standard to the operators we cover: where an operator’s own site lacks clear responsible-gambling information, or where its terms make it unreasonably difficult to withdraw funds or set limits, that deficiency is reflected in our assessment. Editorial independence means we are free to note when an operator’s practices fall short of the standards set by UK regulation and by the voluntary commitments many operators have made.

Responsible gambling

Every page carries responsible-gambling information. We are 18-plus only, we signpost GAMSTOP and the National Gambling Helpline (0808 8020 133), and we never present gambling as a way to make money.